Not sure when to plan your next listing photo shoot? The most popular day of the week for real estate photography: Wednesday, according to a new study of real estate photography data from HomeJab, a professional real estate photography and video service. Twenty percent of all listing photos are taken on Wednesday.
Tuesday and Thursday are tied as the second most popular day of the week, at 18% each.
“Most professional real estate photography shoots don’t happen on weekends, even though home sellers are typically more available,” says Joe Jesuele, founder and CEO of HomeJab. “Our research shows that only about one out of 10 listing photo shoots occur on a Saturday and Sunday.”
The study also found that video and 3D shoots of property listings are growing more popular ever since the pandemic began. The share of video and 3D virtual tours ordered by agents jumped to 53% of photo shoots in 2020 and 48% in 2021 (compared to 37% in 2019), according to HomeJab.